Monday, October 31, 2011

Tommy Hilfiger

How would the ad be different with an Asian model? An african american model? A man dressed in pink?
I think what stood out to me the most about this ad was the fact that the picture was what a typical american setting would look like. The people that this company is trying to appeal to are the "all-american" type of people. I think if there was an asian model, some people who tend to buy this product would stop buying it. Not saying I agree with that at all, but the typical american man would not approve of an ad with an asian modeling something that is supposed to represent America. Also, if a man was wearing pink in this ad, I think it would have the same affect. Usually the buyers of these clothes are conservative southerners. This means that they have conservative values. Seeing a man in pink could be taken as feminine. This ad is definitely meant to show the perfect American life.
Molly Adams

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